Who Benefits From Farmers Markets?

Small and Medium-sized Producers.
Farmers markets are often the first point of entry into the marketplace for small and medium-sized producers. Farmers markets help small and medium-sized producers incubate their businesses, develop and test new product lines, obtain better prices for high-value product than alternative distribution channels, and obtain a reliable source of farm income.

Consumers.
Farmers markets allow consumers to have access to locally-produced, healthful farm-fresh food, to develop face-to-face relationships with the farmers who grow the food, and the opportunity to contribute directly to local farm viability.

The Community.
Farmers markets often serve as an integral part of creating robust local economies, thriving neighborhoods and vibrant civic design plans. They also provide easier access to fresh, healthful food in communities where access to fresh, nutritious food may be otherwise limited.